TRADEMARK RISK

· HIGH RISK

“Stanley” is trademarked — what Etsy sellers need to know

The tumbler brand that took over Etsy — and its legal team followed.

Holder
Pacific Market International, LLC
Reg. number
US 4640026
Registered
Feb 18, 2025
Status
Active
Last verified
May 2026

What Etsy sellers get flagged for

Pacific Market International actively enforces the Stanley trademark for insulated drinkware. Sellers making accessories for Stanley tumblers frequently report IP complaints when using the brand name in listings.

Safe alternatives to “Stanley”

Reference the cup's size and shape instead of the brand name.

40oz tumbler wide-base tumbler insulated tumbler accessory 40oz wide-handle cup

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Stanley trademark guide for Etsy sellers →

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DISCLAIMER

This page is for informational purposes only and does not constitute legal advice. Trademark status changes over time — verify current registration status via the USPTO database before making business decisions.