TRADEMARK RISK

· HIGH RISK

“Marvel” is trademarked — what Etsy sellers need to know

Superhero names and likenesses are all protected.

Holder
Marvel Characters, Inc.
Reg. number
US 7552483
Registered
Jul 16, 2024
Status
Active
Last verified
May 2026

What Etsy sellers get flagged for

Marvel character names (Spider-Man, Iron Man, Thor, etc.) are individually trademarked. Using character names in Etsy listing text has resulted in numerous takedowns for sellers in the graphic tee and accessory niche.

Safe alternatives to “Marvel”

superhero design web-slinger inspired armored hero art comic-style design

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ListingSafe checks your title, description, and tags against trademarked terms Etsy actively enforces.

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DISCLAIMER

This page is for informational purposes only and does not constitute legal advice. Trademark status changes over time — verify current registration status via the USPTO database before making business decisions.